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  • 執筆者の写真Wu Guanyu

8.Game Audience: Catering to the main 4

This is the summary of Emilio Padulo's Level Design Master Class.

· Bartle Taxonomy

- Killers

- Achieves

- Socializers

- Explores


1. Bartle Taxonomy

· A classification of video game players based on researcher Richard Bartle in 1996.

· Based on players preferred actions within a game.

· Originally used for players of MMO, but also single player based games as well.





2. Killers

· Competitive in nature.

· Enjoy all PvP aspects.

· Destruction masters.

- In single-player games:

· Games that have many features such as: Destruction, action, chaos are plus.

· More often, they will play the “bad” guy.

· They interactive with their environment by building and destroying.

- In multi-player games:

· Some enjoy the competitive sport of out-witting their opppnet through reading their moves/strategies.

· Others it’s about the ability to overpower others though skill.

· Gankers: using an overpowered character to kill weaker characters.

· Besides PvP, killers also enjoy both social and economic aspects of a game.

· Having dominace of the economic market such as auction houses.

· Socially they tend to be community leaders or trolls, they enjoy influencing other lass talented players.


3. Achievers

· Players who crave a challenge.

· Must collect everything.

· Get all the points.

· Achieve rewards to simply for the prestige of having it.

- In single-player games:

· Most games that can be “completed” caters to an achiever.

· Rewards such as special endings, rare item or bonuses are appealing.

- In multi-player games:

· Opportunity to show their skill and status over other players.

· Look to socializers for praise for their prestige.

· Enjoy seeing their names on top of leaderboards.

· Many MMO’s caters to these by offering special mounts/rewards for achieving specific requirements.

· Most targeted by this genre.

· Achievers may spend large sums of time doing repetitive task.


4. Socializers

· Thoroughly enjoy interacting with players.

· Will also interact with very interesting NPCs.

· Game is another way for them to meet other in/out of the game.

- In single-player games:

· Level and discovery isn’t something that appeals to them.

· Play the most popular games to socialize with others.

· Use the multi-player features a lot.

· Games with strong communities are very appealing.

· Use forums to share experiences and in game accomplishments.

- In multi-player games:

· Any online community is an oasis of enjoyment with new relationships waiting to be created.

· Friends list becomes filled right away, and communicate constantly through:

- Voice chat.

- Private message.

· Guild are very appealing.

· Try to aid other guild members.

· Most influential socializers become famous on servers due to either:

- The services they provide.

- The drama they constantly cause.


5. Explorers

· Enjoy discovering hidden areas.

· Creating maps.

· Finding secrets (Easter Eggs/Glitches)

- In single-player games:

· Enjoy paying close attention to details and solving puzzles.

· Enjoy lore/backstory about the location/settings.

· Reads everything and anything.

- In multi-player games:

· Meet other Explorers and share information.

· Most MMOs offer a wide range of characters and lore for them.

· Explorer will abandon any game when they feel it has become a chore to play.

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